Monday, November 9, 2009

Assets into Services Business Model Gains Steam

The theme of sharing / renting and turning assets into services continues to gain steam. Zipcar, Spagg, netflix, begborroworsteal...and now runway clothes. http://dealbook.blogs.nytimes.com/2009/11/09/haute-couture-available-through-netflix-model/

Additionally with the rise of FB connect and other social media, sharing / renting will continue to make sense. Perhaps there is an "Amazon" of localized sharing, whether by degree or geography, waiting to be built. On the peer front, allow sharing within your network, or open it up but let it be regulated by peer reviews.

This makes sense - most of the stuff we buy we tend to use maybe 5-10% of the time. What are other items which make sense in this model?
  • Expensive, heavy kitchen equipment
  • Some consumer electronics
  • Apt space (this is already done by another startup I believe; forget name)
  • Furniture (e.g. dining tables, chairs)
  • Heavy sports equipment
  • Power tools
Any others I'm missing?

Expensive clothes

2 comments:

Bowei said...

In Berkeley we have a tool lending library -- that's right, you can check out a backhoe to use for home gardening with a library card.

Jordan said...

Home Depot offers tool rental for larger power tools